Факультет бізнесу та права

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  • Item type:Наукова стаття,
    Evaluating Public Engagement and Interactivity in the Context of Digital Media Management and Emerging Information Threats
    (Vila Nova de Famalicão: IADITI, 2025) Smolych, Dariia; Rusyniuk, Mykola; Bashmanivskyi, Oleksii; Pron, Lesia
    Introduction: Digital media have become the main channels of communication. Information threats like fake news and cyber attacks can change public opinion. Assessing these threats will help identify risks and develop protection strategies. Objectives: The study aims to develop recommendations for improving interactivity, increasing media literacy, and protecting against information threats by analysing and evaluating media education and security policies and strategies. Methods: The methods used in the study were literature analysis, synthesis and analysis, observation, and generalisation. Results: As a result of the study, a review of the regulatory and legal framework for information security in Ukraine was conducted. Methodological approaches to assessing public activity in digital media are identified. The study of public interaction with the media is based on analysing quantitative and qualitative indicators of user activity on Facebook and Instagram. The activity analysis on the leading media platforms (Telegram, Facebook, Instagram, Twitter) in Ukraine in 2022-2024 has revealed the main trends and problems in information consumption. Based on the study's results, six key recommendations have been formulated to increase interactivity, media literacy and protection against information threats in Ukraine, considering current challenges and threats. Conclusions: The findings can help develop policies to improve information security and media education. It was found that digital media have expanded opportunities for public participation by facilitating access to information. Necessary measures have been developed to increase media literacy and information security to protect against threats and improve public debate.
  • Item type:Наукова стаття,
    Statistical Examination of Social Infrastructure in Ukraine’s Border Regions
    (Qena, Egypt: Natural Sciences Publishing Corporation, 2026) Vakhovych, Iryna; Al-Shirawi, Thaira; Smolych, Dariia; Pohuliaiko, Yurii
    In this paper, we examine Ukraine's post-war reconstruction and the critical need for modernizing social infrastructure to preserve and develop human capital, facilitate the integration of displaced persons, and enhance regional competitiveness, particularly in border areas with the EU where such infrastructure is essential for cross-border cooperation and European integration. Utilizing methods including system analysis, structural-functional and comparative analysis, territorial analysis, and generalization, we classify types of social infrastructure, outline objectives for modernization, and identify key implementation stages in Ukraine's border regions. Our findings reveal that effective modernization is vital for preserving human capital, curbing depopulation and youth outflow, integrating internally displaced persons and veterans, attracting investments, and fostering regional economic development. Key elements include rehabilitation centers, modern educational institutions, housing and digital infrastructure, and improved transport systems for cross-border communication. Ultimately, this paper concludes that the modernization of social infrastructure is crucial for Ukraine's post-war economic recovery, human capital preservation, and integration into the European space, with a comprehensive approach that considers social, economic, and institutional factors essential for sustainable territorial development and enhancing their strategic significance for the state.
  • Item type:Наукова стаття,
    Fiscal stability index in the context of financial policy: current challenges of Ukraine’s post-war reconstruction
    (Чайки: ФІНТЕХАЛЬЯНС, 2025-12) Polishchuk, Vadym; Dorosh, Viktoriia; Ishchuk, Lesia; Nikolaieva, Anzhela; Oleksandrenko, Iryna
    The research examines indicators of fiscal stability by studying Ukraine's financial policy during military aggression and European integration using foreign examples. The purpose of the study is to analyze macroeconomic stability by examining indicators of the budget deficit, total public debt, and periodically adjusted budget balance. The intense concentration of financial resources has proven to have helped support the country’s defense capabilities. It analyzes the main threats to financial stability, which constitute long-term solvency risks. In the long run, the expected bankruptcy requires systemic reforms in the area of taxation and public financial management. The evaluation of international aid demonstrated its key role in maintaining macro-financial stability. At the same time, it was noted that over-reliance on international financial resources created risks for future financial independence. The identified needs of European integration demonstrated the importance of harmonizing Ukrainian fiscal policy with the prin ciples of transparency, responsibility, and accountability. The need to digitize budgetary processes was demonstrated, 1and the need to implement European practices in public debt management was confirmed. An analysis of European legislation from EU member states showed that fiscal discipline and stable rules allow for crisis resilience. It has been confirmed that the adaptation of Ukraine's approaches to EU debt sustainability criteria will ensure greater predictability of fiscal policy in the post-war context. The formulated conceptual approaches have shown that postwar financial strategy should combine eco nomic recovery with the modernization of major financial institutions. The budget stability index can be used to highlight the dynamics of the gradual strengthening of the financial system. It has been proven that public investments, public-private partnership mechanisms, and tax incentives are the basis for restoring confidence in public finances and laying the foundations for sustainable economic development.
  • Item type:Матеріали конференцій,
    Trends in the development of financial monitoring in Ukraine
    (Дніпро: ДДАЕУ, 2026-03-04) Polishchuk, Vadym
    In the current conditions of martial law, monitoring of funds in Ukraine has acquired a qualitatively new meaning. The strengthening of European integration processes over the past three years has become of particular importance. We note that today financial monitoring takes place in the form of control over the financial transactions of organizations and individuals. It should be noted that today the formation of professional competencies of personnel of primary financial monitoring entities (for example, banking institutions or insurance companies) is gaining particular importance, since the quality of analytical judgment is becoming a determining factor in the effectiveness of the system. Thus, the development of the financial monitoring system should be aimed at strengthening supervision over non-banking institutions and the widespread use of modern analytical technologies. Such development should take place in the context of harmonizing the national system for combating money laundering/terrorism financing with European standards.
  • Item type:Наукова стаття,
    Fiscal stability index in the context of financial policy: current challenges of Ukraine's post-war reconstruction
    (Чайки : ФІНТЕХАЛЬЯНС, 2025-12-31) Polishchuk, Vadym; Dorosh, Viktoriia; Ishchuk, Lesia; Nikolaieva, Anzhela; Oleksandrenko, Iryna
    The research examines indicators of fiscal stability by studying Ukraine's financial policy during military aggression and European integration using foreign examples. The purpose of the study is to analyze macroeconomic stability by examining indicators of the budget deficit, total public debt, and periodically adjusted budget balance. The intense concentration of financial resources has proven to have helped support the country’s defense capabilities. It analyzes the main threats to financial stability, which constitute long-term solvency risks. In the long run, the expected bankruptcy requires systemic reforms in the area of taxation and public financial management. The evaluation of international aid demonstrated its key role in maintaining macro-financial stability. At the same time, it was noted that over-reliance on international financial resources created risks for future financial independence. The identified needs of European integration demonstrated the importance of harmonizing Ukrainian fiscal policy with the principles of transparency, responsibility, and accountability. The need to digitize budgetary processes was demonstrated, 1and the need to implement European practices in public debt management was confirmed. An analysis of European legislation from EU member states showed that fiscal discipline and stable rules allow for crisis resilience. It has been confirmed that the adaptation of Ukraine's approaches to EU debt sustainability criteria will ensure greater predictability of fiscal policy in the post-war context. The formulated conceptual approaches have shown that postwar financial strategy should combine economic recovery with the modernization of major financial institutions. The budget stability index can be used to highlight the dynamics of the gradual strengthening of the financial system. It has been proven that public investments, public-private partnership mechanisms, and tax incentives are the basis for restoring confidence in public finances and laying the foundations for sustainable economic development.