Кафедра соціогуманітарних технологій
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Item type:Наукова стаття, Mechanisms of Managing Social Development in the Conditions of War in Ukraine.(United Kingdom, 2023) Morgun, Valerii; Didyk, Nataliia; Zhuk, Oksana; Silvestrova, Oksana; Koretska, TetianaThe rationale for a management decision aimed at social development should be based on the results of a formalized description of the behavior of the modeled process or phenomenon. It is necessary to identify the optimal behavior of the modeling object, which can be based on the conditions of implementing the optimal strategy of the enterprise's behavior depending on the market conditions and labor activity of employees. Thus, the management decision aimed at the social development of the enterprise should be justified from the perspective of financial support and consider the interests of both the employer and the hired employees. Considering that in economic conditions, industrial enterprises should not only make financial incentive payments to personnel from profits, it is necessary to justify the need and possibility of rewarding employees for quality work. Therefore, developing an optimal strategy of enterprise behavior in the person of the administration, based on calculating the prices of pure strategies and optimizing their frequency of alternation, will allow for determining the enterprise's costs for providing social benefits and services to employees. In this case, management decisions aimed at encouraging employees are justified from the perspective of the financial resources of the enterprise, and staff motivation can improve through the effective work of the enterprise's personnel. Thus, in authors’ opinion, the main task of the social development of the organization is the optimization of the processes of social development and, as a result, the implementation of the social development plan of the enterprise in the form of a social passport, which, on the one hand, should be detailed enough to timely anticipate and solve emerging problems, as well as to coordinate the efforts of various departments and specialists. On the other hand, the organizations' social development plan should be flexible enough to allow managers to respond to unexpected disruptions from the external environment.Item type:Наукова стаття, Aspects of effective communication (European experience): digital, informational, and sociolinguistic dimensions(Buenos Aires, 2024-09-24) Mialkovska, Liudmyla; Cherneta, Svitlana; Zabiiaka, Iryna; Maiboroda, Oksana; Silvestrova, OksanaIntroduction: the modern era of digital technologies and globalization has brought about significant transformations in communication methods. This article explores how digital, informational, and sociolinguistic dimensions influence the processes of effective communication, focusing particularly on European experiences. Objective: the objective of this study is to analyze the impact of digital transformation, information transparency, linguistic diversity, and cultural adaptation on effective communication in modern European society. The research aims to uncover both the benefits and challenges posed by these factors in the context of communication processes. Method: this research employed a theoretical approach, synthesizing a wide range of literature and conducting psychological and sociolinguistic analyses. Comparative methods were used to assess different strategies of communication in European contexts, while particular attention was paid to understanding how digitalization and sociolinguistic factors interact. Results: the findings suggest that digitalization enhances accessibility and the speed of communication but introduces challenges, such as the digital divide and data protection issues. Information transparency and accessi bility have been identified as crucial in building trust and ensuring the effective exchange of information. Moreover, sociolinguistic factors, especially cultural and language adaptation, have proven essential for effective intercultural communication in Europe. Conclusions: the study concludes that successful communication strategies must incorporate digital, informational, and sociolinguistic aspects, particularly in multilingual and culturally diverse contexts. Awareness and adaptation to cultural norms and linguistic nuances are vital for creating more effective communication practices in both international and local interactions. Practical recommendations include focusing on cultural sensitivity and data transparency to further enhance communication processes.